Subject: Consumer behavior--Psychological aspects and Consumers--Decision making / Type: Theses / Language: English | Search Results | Academic Commons

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1. Egocentric Categorization: Self as a Reference Category in Product Judgment and Consumer Choice

: Weiss, Liad
: 2013
: Theses
: Consumer behavior--Psychological aspectsConsumer behaviorConsumers--Decision making

2. Complicating Choice

: Schrift, Rom Y.
: 2011
: Theses
: BusinessConsumer behavior--Psychological aspectsConsumers--Decision making