1. Persistence in Consumer Search Reinholtz, Nicholas Stephen 2015 Theses Searching behaviorConsumer behavior--Psychological aspectsPsychology, Experimental
2. Egocentric Categorization: Self as a Reference Category in Product Judgment and Consumer Choice Weiss, Liad 2013 Theses Consumer behavior--Psychological aspectsConsumer behaviorConsumers--Decision making
3. Complicating Choice Schrift, Rom Y. 2011 Theses BusinessConsumer behavior--Psychological aspectsConsumers--Decision making