1. Self-Control for the Righteous: Toward a Theory of Luxury Pre-Commitment Kivetz, Ran; Simonson, Itamar 2001 Reports Psychology
2. The Role of Effort Advantage in Consumer Response to Loyalty Programs: The Idiosyncratic Fit Heuristic Kivetz, Ran; Simonson, Itamar 2002 Reports Business
3. Justification and Indulgence: Determinants of Justification and Indulgence Kivetz, Ran; Zheng, Yuhuang 2005 Reports Psychology